Page 15 - Where do ESPC buyers come from report August 2024 1
P. 15

Whether it’s while
 How do buyers find            sitting on the sofa each
                               commuting, cooking or


 homes on espc.com?           night, finding a new home
                                has never been easier
                               than when right at your
                                      fingertips.







 The way that home-hunters search for properties
 is changing, with more buyers than ever using their
 phones  to  find  their  next  home.  In  previous  years,
 it was more likely that buyers would begin a search
 on  a  mobile  device  before  moving  to  a  desktop  or
 laptop computer to look more in-depth at a property   54%
 or request a Home Report, however, the data reveals   of Home Report
 that this has drastically changed.   requests were made
 via mobiles.
 Of all of ESPC’s web traffic from 1 September 2023-
 31 July 2024, 80% of the total website users accessed
 espc.com from a mobile device or tablet, with 74% of
 the engaged website sessions conducted in this way.
 Over half (54%) of the requests for Home Reports
 were made via mobiles, showing that homeowners
 are perusing properties whenever they have time:
 whether that’s while commuting, cooking or sitting
 on the sofa each night, finding a new home has never
 been easier than when right at your fingertips.











 80% of the total website

 users accessed espc.com from a
 mobile device or tablet, with 74%
 of the engaged website sessions
 conducted in this way.












 14  |  BUYER GEOGRAPHIC REPORT                                                           BUYER GEOGRAPHIC REPORT  |  15
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